About

Gwen Tree pic.jpg

I’ve always believed the best stories create value for people and results for businesses.

I started my career as a journalist covering transportation, the environment, education, and city government. That experience shaped how I approach content today: start with the audience, ask the right questions, find the clearest and most compelling story, and earn trust through accuracy and genuine value.

Since moving into marketing, I’ve worked across in-house and agency teams to develop content for GitHub, Microsoft, Amazon, Xerox, Adobe, Alaska Airlines, Verizon, and other global brands. My work has spanned editorial strategy, integrated campaigns, newsletters, web experiences, product storytelling, articles, email, and video.

The common thread is my belief that strong content should solve a real audience need, advance a clear business objective, and be memorable enough to matter.

Outside of work, I enjoy strength training, long walks around Seattle, healthy cooking, and life with Charlie, my toy poodle.